Cookie notice
The cookies and similar technologies we use, what they do, and your choices. Last updated 1 October 2026.
What cookies does Marking.ai use?
Cookies to keep you signed in and secure, cookies to understand how our website and product are used and where they fail, cookies for our support chat, and - only if you accept them in our cookie banner - advertising cookies from Google Ads. We do not sell data collected by cookies. Essential cookies cannot be switched off without breaking sign-in; you can change your advertising choice at any time from Cookie settings at the foot of every page, and block or delete the rest in your browser.
Strictly necessary
Authentication cookies keep you signed in and secure your session; an impersonation cookie is set only when support staff view the product as a user, with analytics disabled while it is; and hosting cookies handle routing and protection against abuse. Without these you cannot sign in.
Analytics and product improvement
Our product-analytics provider sets cookies that identify a browser across visits so we can measure feature use and errors - by an internal identifier, not your name or email, with IP addresses anonymised at collection, kept up to 12 months. It also records sessions; recording is switched off on the student upload and results pages and during support access, does not capture what you type into form fields, and recordings are stored in the EU and deleted after 30 days. It respects Do Not Track.
On our website, Google Analytics sets the _ga and _ga_J5FX3G685L cookies, which distinguish browsers so we can count visitors and see which pages they read, for up to 2 years. Google Analytics does not log or store IP addresses, and it does not support Do Not Track.
Support chat and website analytics
Our CRM and support-chat provider sets cookies that identify a visitor across sessions and link a support conversation to a contact record, and record visits, sessions and traffic sources.
Advertising, only if you accept
Google Ads sets the _gcl_au and _gcl_aw cookies on our website and sign-up pages, for 90 days, so we can see which of our ads lead to sign-ups; Google's own advertising cookies, such as IDE on doubleclick.net, let us show our ads to people who have visited before, for up to 13 months. They are set only after you choose Accept in our cookie banner. Until then, Google Ads receives a signal that a page was viewed or a sign-up happened, without cookies and without identifying your browser, which Google uses in aggregate to estimate how many sign-ups our advertising produced.
Student-facing pages
If you open an upload or results link you are not signed in, and session recording is switched off on those pages. Our analytics and support tools currently load and record the visit and browser type with the IP address anonymised at collection; that is not used to identify you or for marketing, and we are working to remove these scripts from student-facing pages entirely.
Your choices
Choose Accept or Reject for advertising cookies in our cookie banner, and change your answer at any time from Cookie settings at the foot of every page. Every major browser lets you block or delete cookies under its privacy settings; blocking strictly necessary cookies will stop you signing in. If your browser sends a Do Not Track signal, PostHog will not track you; to opt out of Google Analytics, use Google's browser add-on at https://tools.google.com/dlpage/gaoptout. Write to privacy@marking.ai for help with any of this.
Marking.ai (Pty) Ltd, registration number 2024/023842/07, Unit 60, 32 Witney Street, Bryanston, Sandton, Gauteng, 2191, South Africa. Information Officer: Jamie Rood. Contact: privacy@marking.ai.
Assessment terms explained
Plain-English definitions of the vocabulary used on this page.
- AI markingAI marking is the use of artificial intelligence to assess student work against defined criteria - a mark scheme or a teacher's own marking guidelines - and to draft marks and feedback for a teacher to review.
- Assessment for learningAssessment for learning is the practice of using evidence of what students currently understand to decide what to teach next, and to help students see what they need to do to improve.
- Assessment objectivesAssessment objectives are the categories of skill a qualification tests - commonly labelled AO1, AO2 and AO3 - each carrying a defined share of the available marks.
- Comparative judgementComparative judgement is an assessment method in which markers repeatedly choose the better of two pieces of work, and those paired decisions are combined statistically into a rank order.
- Criterion-referenced assessmentCriterion-referenced assessment judges work against defined standards of what a student should know or be able to do, rather than against how other students performed.
- ExemplarAn exemplar is a piece of work - often a real student answer - presented with its marks and commentary to show what a particular standard looks like in practice.
Questions about how we handle school work?
The security pages set out what we hold, where it is processed and who else touches it. If you cannot find an answer there, a person will reply.
